P2 News – Porsche Motorsport Partner News

Along the lines of our motto

“P like Porsche, P like partnership.
2 square, because we offer more than just sponsorship”

we keep you regularly informed and report about the race events, we are pleased to show you how our motorsport partners activate their partnerships, introduce new partners and also highlight interesting activities outside the world of motorsport.

Motorsport

Start of the new season – race dates 2024

The wait has an end: The Porsche Teams are starting into the new season 2024. The upcoming races for ABB Formula E, WEC, IWSC and Porsche Mobil 1 Supercup are scheduled.

Porsche Coanda works driver Joshua Rogers wins ESL R1 final race in Daytona

Porsche Coanda Esports wrapped up the fall series of the ESL R1 sim racing championship second in the team standings.

The GT4 e-Performance inspires motorsport enthusiasts in Japan

The Porsche GT4 e-Performance continued its global tour in the Land of the Rising Sun.

Porsche 963 narrowly misses the podium at the WEC season finale – first win for Iron Dames

Porsche Penske Motorsport’s hybrid prototypes scored fifth and seventh. In the GTE Am class, the era of the Porsche 911 RSR in the FIA WEC ended with a win thanks to the Iron Dames team with the Belgian Sarah Bovy, Michelle Gatting from Denmark and Rahel Frey from Switzerland.

Intensive test days for Porsche in Valencia ahead of the 2024 Formula E season

With the official test in Valencia, Porsche’s countdown to the 2024 ABB FIA Formula E World Championship has begun.

ABB Formula E Race Calendar Season 10

A total of 16 races make up the provisional calendar of the 2024 ABB FIA Formula E World Championship. The first race of the new season will be contested at the Mexico City E-Prix on 13 January 2024.

Thomas Preining: From Porsche Junior to new DTM champion

With the switch to FIA GT3 vehicles in the DTM, Porsche has been represented in the racing series with its customer teams since 2022. At this year’s final doubleheader event in Hockenheim, works driver Thomas Preining clinched the drivers’ championship title.

Porsche Penske Motorsport’s strong performance rewarded with podium spot

At the sixth and penultimate round of the season at the Fuji Speedway in Japan, works drivers Kévin Estre from France, André Lotterer from Germany and Belgian Laurens Vanthoor finished third.

Porsche Coanda Esports Racing Teams: Joshua Rogers finishes sixth in Belgium after semi-final win

Porsche Coanda Esports Racing team driver Joshua Rogers finished sixth in the final of round two of the ESL R1 Autumn Championship. The Australian had previously won his semi-final race.

Porsche Junior Bastian Buus is the new Porsche Mobil 1 Supercup champion

The 31st driver’s title in the Porsche Supercup goes to Bastian Buus. In the turbulent season finale at Monza, 13th place was enough for the 20-year-old Porsche Junior from Denmark to claim the overall win with a five-point advantage over Larry ten Voorde.

The TAG Heuer Porsche Formula E Team wraps up its best season to date in London

At the London E-Prix, the TAG Heuer Porsche Formula E Team wrapped up its most successful season to date after 16 races. With the Porsche 99X Electric and its drivers Pascal Wehrlein and António Félix da Costa (POR), the team from Weissach celebrated four victories in the ABB FIA Formula E World Championship.

Porsche extends its Formula E commitment

Porsche extends its successful involvement in the ABB FIA Formula E World Championship and will compete in the innovative electric racing series up to and including the 2025/2026 season.

Porsche Coanda wins team ranking of Gamers8 ESL R1 event

The Porsche Coanda Esports Racing Team won the team title, which is worth 250,000 US dollars, at this year’s Gamers8 Festival in Saudi Arabia.

Porsche Penske Motorsport experiences difficult 24 Hours of Le Mans

The best Porsche 963 concluded the 2023 Le Mans 24 Hours in ninth place. In a very close and intense battle over long stretches at the 100th anniversary of the long-distance classic, the Porsche Penske Motorsport works team was struck with misfortune.

No. 75 Porsche 963 tackles 24-hour race from P4

The Porsche Penske Motorsport works team has clinched positions four and seven in the hyperpole session for the 24 Hours of Le Mans.

Porsche at Le Mans – statistics, drivers’ comments, schedule and livestream

The Porsche Penske Motorsport works team has one goal at the 100th anniversary of the 24 Hours of Le Mans and the 75th birthday of the sports car brand from Stuttgart: Outright victory on the Circuit des 24 Heures.

The Porsche 963 special design in detail: The Colours of Le Mans

The Porsche Penske Motorsport works team showcases a spectacular foil wrap on its three Porsche 963 cars to mark this year’s 24 Hours of Le Mans.

Porsche tackles its home races in Berlin as the leader of the team and driver classifications

The situation for Porsche at the Formula E round in Berlin looks promising: the TAG Heuer Porsche Formula E Team heads to the doubleheader event at the Tempelhof Airport Street Circuit on 22 and 23 April as the leader of the ABB FIA Formula E World Championship’s team classification.

Porsche Penske Motorsport celebrates historic first win with the Porsche 963

The new Porsche Penske Motorsport works team celebrates its first victory with the Porsche 963 hybrid prototype. At round three of the IMSA WeatherTech SportsCar Championship, the No. 6 car driven by Nick Tandy and Mathieu Jaminet came out on top after a gripping race.

Porsche Penske Motorsport also claims podium result in the WEC

Porsche Penske Motorsport has wrapped up round two of the FIA World Endurance Championship (WEC) at the Autódromo Internacional do Algarve with a podium result. After six hours of racing, Laurens Vanthoor, Kévin Estre and André Lotterer crossed the finish line third with their Porsche 963.

Porsche Penske Motorsport Suffers Late Heartbreak in Sebring 12 hours

Porsche Penske Motorsport race for the lead nearly until the end of the 12 Hours of Sebring on Saturday at Sebring International Raceway before a late crash took out both 963s from race-winning contention.

António Félix da Costa and the TAG Heuer Porsche Formula E Team triumph in Cape Town and travel to São Paulo

Porsche continues its success streak at the Formula E debut in Cape Town: At the Cape Town E-Prix in the South African metropolis, António Félix da Costa won his first race as Porsche works driver in the Porsche 99X Electric.

Porsche fields three works-963 at the 24 Hours of Le Mans

For the major event on the occasion of the 100th anniversary of the endurance classic, the factory team enlists personnel from both series.

Porsche takes the lead in the ABB FIA Formula E World Championship with podium results in Saudi Arabia and India

Porsche has achieved a strong team performance at the Hyderabad E-Prix: After a spirited race with the Porsche 99X Electric, António Félix da Costa clinched third place – his first podium result of the season.

Championship leaders: Porsche Coanda Esports Racing Team at the ESL R1 in Katowice

The Porsche Coanda Esports Racing Team entered the newly founded racing series, which takes place on the innovative platform racing, with four drivers.

The GT4 e-Performance unleashed at the Race of Champions Sweden

Watch the GT4 e-Performance prototype unleash its electric power on ice and snow, showing its full potential at the frosty Race of Champions in Sweden.

Nasr Puts Porsche Penske Motorsport on Front Row for 24 Hours of Daytona

The ROAR before the 24 – and the debut of the GTP Class and the new Porsche 963s for Porsche Penske Motorsport at Daytona International Speedway – wrapped up on Sunday afternoon with qualifying for next week’s 24 Hours of Daytona and one of the two Porsche 963s on the front row, led by Felipe Nasr.

Race debut for the new Porsche 963 in Daytona

After almost twelve months of preparation with the new hybrid 963 prototype, things are about to get serious for Porsche Penske Motorsport.

One-two victory for Porsche 99X Electric Gen3 at the Formula E season opener

Porsche has made a strong start to the Formula E season: At the Mexico City E-Prix, the new Porsche 99X Electric Gen3 achieved a brilliant one-two result.

Porsche Coanda Esports wins championship title in the virtual Le Mans Series

Second place at the virtual 24 Hours of Le Mans has handed the Porsche Coanda Esports works team the title in the virtual Le Mans series.

Night of Champions: Extensive 2023 programme for Porsche Motorsport with a return to the top class at Le Mans

Porsche announced its 2023 motorsport programme at the “Night of Champions” in Weissach.

Successful pre-season test for the TAG Heuer Porsche Formula E Team ahead of round one in Mexico

The TAG Heuer Porsche Formula E Team is well prepared for the new season. It was a successful final shakedown before the start of the season on 14 January in Mexico.

Start of the new season – race dates 2023

The wait has an end: The Porsche Teams are starting into the new season 2023. The upcoming races for Formula E, WEC, IWSC, Porsche Mobil 1 Supercup and TAG Heuer Esports Supercup are scheduled.

New Formula E Porsche 99X Electric Gen3 celebrates world premiere

The electric racing car, which underwent an evolution in the Porsche Development Centre in Weissach, celebrated its world premiere in the Porsche Experience Center in Franciacorta, Italy.

Tandy and Makowiecki to drive Porsche Penske Motorsport’s 963 in 2023

2015 Le Mans winner and three-time Sebring class winner complete the LMDh squad.

Pascal Wehrlein and António Félix da Costa visit TAG Heuer

The Formula E works drivers Pascal Wehrlein and António Félix da Costa used their downtime from racing to visit the manufacturer of luxury watches in La Chaux-de-Fonds, Switzerland.

VRS: Fueling the Future of Virtual Racing

As Porsche Coanda Esports Racing Team’ official hardware partner, VRS simulators blur the lines between virtual and real-life racing, creating unforgettable moments.

Porsche celebrates 60th birthday of the 911 with Retro and Heritage Design Sneakers

Porsche is celebrating the 60th anniversary with a limited special edition of the sports car – the new 911 S/T. In line with this, the Porsche Lifestyle Group is presenting two special limited sneaker editions in collaboration with global sports company Puma.

Banque Havilland & Porsche Mobil 1 Supercup: Driving for Excellence

We are delighted to welcome Banque Havilland as an official partner of the Porsche Mobil 1 Supercup to the Porsche Motorsport family.

Porsche Penske Motorsport: Strong partnership with Penske in the LMDh environment

Porsche Motorsport and Team Penske have already agreed last year on a close cooperation in the use of the new LMDh vehicle Porsche 963 since. So three works-Porsche 963 from Porsche Penske Motorsport went to the start at the 24 Hours of Le Mans. It is time to introduce our strong partner Penske.

First rollout for the new running Porsche 963 showcar together with our Partner TAG Heuer

In a three-day intensive film shoot starting in the development center in Weissach and the associated racetrack, the new Posche 963 running showcar was taken to the French mountains to record breathtaking driving scenes near Mount Blanc.

Mobil 1 The Grid – The All-New Porsche 963

BIGGER & BADDER Than Ever – A new chapter in sportscar racing began with the launch of IMSA’s GTP class at the Rolex 24 Hours of Daytona in January.

DB Schenker – Electrified by Performance

Porsche Motorsport and DB Schenker shift up a gear towards climate neutrality: by partnering up for the demo tour of Porsche´s electrically powered GT4 e-Performance.

Individualized merchandising as a real highlight

The motorsport season is already in full swing, which is the best opportunity to share the new merchandising catalogues of Porsche Motorsport replica and fanwear items.

Julius Bär & TAG Heuer Porsche Formula E Team: sharing the same brand attributes and values

We are glad to have a strong new partner on board supporting the TAG Heuer Porsche Formula E Team in Season 9: Julius Bär.

Cato Networks & TAG Heuer Porsche Formula E Team: The Start of a Winning Partnership

We are delighted to welcome Cato Networks as the Official SASE and Cybersecurity Partner of the TAG Heuer Porsche Formula E Team for Season 9, which began in Mexico City with a superb 2nd placed finish for Pascal Wehrlein.

Donation instead of gifts – a heartfelt Thank You

For 2022, we decided to do away with presents and instead donate the sum of 9,911 € to support a hospice initiative.

Merry Christmas

We wish you a Merry Christmas, a peaceful festive season and a wonderful start to the New Year.

NetApp – get behind the wheel with this interactive case study

Our new partner NetApp has joined the TAG Heuer Porsche Formula E Team in 2022 and is a global, cloud-led, data-centric software company that empowers the team to lead with data in the age of accelerated digital transformation.

Mobil 1 The Grid – Stuttgart Stallions in the Porsche Carrera Cup Deutschland

Mobil 1 The Grid joined the Porsche Carrera Cup Deutschland at the Nürburgring and spoke to some of the up-and-coming drivers of Sportscar future.

TAG Heuer and Porsche celebrated the world premiere of the luxury smartwatch TAG Heuer Connected Calibre E4 – Porsche Edition

The first timepiece from TAG Heuer and Porsche was presented at an event in Seoul.

Loctite event with Porsche 99X electric show car

Loctite, partner of the TAG Heuer Porsche Formula E Team used the partnership for a very special event.

Michelin: Racing on virtual tyres in the Porsche Vision Gran Turismo

Porsche and Michelin’s long-standing partnership traverses the years, and now it transcends traditional motorsport to break into the virtual world.

Henkel partners with Porsche in ABB FIA Formula E World Championship

With its world-renowned Loctite brand, Henkel has partnered with Porsche in the ABB FIA Formula E World Championship.

Porsche Motorsport Virtual Experience

Enter the exciting world of the TAG Heuer Porsche Formula E Team, even if you can’t be on site for one of the ABB FIA Formula E races: Discover the exclusive Porsche Motorsport Virtual Experience!

LADbible teamed up with TAG Heuer Porsche Formula E Team

LADbible has teamed up with TAG Heuer Porsche Formula E Team and Matter Labs to test out new ways in which we can harness technology to be more eco-friendly.

Virtual Night of Champions 2021

The Night of Champions 2021 will take place virtually on December 18.

ABB´s road to UN Climate Change Conference COP26 – a 750km trip in a Porsche Taycan

The road to UN Climate Change Conference COP26 – a 750km trip in a Porsche Taycan.

Porsche Motorsport Partner Workshop on 27 October 2021

The next Porsche Motorsport Partner Workshop will take place on October 27 at the Porsche Museum in Stuttgart.

TAG Heuer Porsche Formula E Team meets Twitch

On September 16, it was happening again: the TAG Heuer Porsche Formula Team went live on Twitch!

Vodafone: Building Better Futures

From the racetrack to the road – defining the future of connected cars. Simona Silvestra visits the Porsche research and development center in Weissach.

TAG Heuer Event at Hotel Zoo, Berlin

As a special opener to the Formula E final season race weekend our Porsche Motorsport Partner TAG Heuer invited some guests, and some representatives of the Porsche TAG Heuer Formula E team to an exclusive cocktail event at Hotel Zoo, Berlin.

Virtual Partner Update on 1 July 2021

True to the motto, “keeping you updated”, our next Virtual Partner Update will take place via Microsoft Teams on Thursday, 1 July 2021 at 15:00 hrs CET.

Veltins Happy Hour with André Lotterer & Pascal Wehrlein

André Lotterer and Pascal Wehrlein prove how well they now know each other in this challenge.

Porsche Mobil 1 Supercup focuses on renewable Esso fuels

When the 2021 Porsche Mobil 1 Supercup season kicks off, the championship commits to Esso lower-carbon fuels.

Vodafone: #TogetherWeCan

Vodafone has unveiled ‘Together We Can’ as a new global brand positioning that “celebrates what the human spirit can achieve when combined with technology”.

Virtual Partner Update on 15 April 2021

True to the motto, “keeping you updated”, our third Virtual Partner Update will take place via Microsoft Teams on Thursday, 15 April 2021 at 15:00 hrs
CET.

Porsche and TAG Heuer enter into strategic partnership

A common history with innovation and motor racing at its core. Porsche and the Swiss luxury watch manufacturer TAG Heuer have joined forces in a strategic brand partnership.

Merry Christmas and best wishes for the New Year 2021

A challenging year is now coming to an end and despite all the difficulties we wanted to thank you for the support and the great collaboration in the last year.

Michelin X Porsche: Driving Success with Team Spirit

Through a seven-year journey, the Porsche GT Team in IMSA GT Le Mans class set a standard for excellence and performance, while continuing to grow the decades-long partnership between Porsche and Michelin Motorsport.

Michael Fassbender: Road to Le Mans – the movie premiere

“Road to Le Mans: The Film” with Michael Fassbender will premiere on YouTube on November 17.

Porsche, MHP and VfB Stuttgart AG sign position paper

From the region and for the region – the guiding principle whereby Porsche AG and its subsidiary MHP – a management and IT consultancy – intend entering a long-term partnership with VfB Stuttgart.

Porsche Mission X: yet another dream takes shape

The excitingly designed two-seater celebrated its premiere on 8 June 2023 – a special date: on the eve of the opening of the ‘75 Years of Porsche Sports Cars’ special exhibition, it was the star of the show at the Porsche Museum in Stuttgart-Zuffenhausen.

Festival of Dreams – a packed Porsche anniversary weekend at the Hockenheimring

In perfect weather, customers and fans celebrated 75 years of Porsche sports cars at the Hockenheimring over the weekend.

Racing for Charity – Porsche’s donation initiative in Le Mans

For each race lap completed by the three works-963, Porsche donates 750 euros in keeping with the 75th anniversary of the Porsche sports car.

The 46th Porsche Tennis Grand Prix – an event for the whole family

With nine players ranked in the world Top 10 and 16 in the Top 20, the main draw field at the long-established tournament in Stuttgart’s Porsche Arena is once again of a Grand Slam standard.

eFuel for thought

Behind the scenes at the opening of the Haru Oni eFuels pilot plant.

Special Porsche 911 begins its journey of exploration

With a heavily modified Porsche 911, the RD Limited team of three-time Le Mans winner Romain Dumas set off on an expedition to the world’s highest volcano, Ojos Del Salado in Chile.

“The Porsche Taycan convinced me that electric cars are the future”

New Porsche works driver António Félix da Costa visited the Taycan and 911 factory in Stuttgart-Zuffenhausen as well as the Porsche Museum.

Debut for the newest generation of the Porsche 911 GT3 R

With the latest generation of the 911 GT3 R, Porsche unveils a new customer racing car.

Porsche and Star Wars: Travel to a galaxy far, far away

A Ship with the Power of Porsche. Discover the Tri-Wing S-91X Pegasus Starfighter.

Sonderwunsch 911 GT3 – 30 Years of Porsche Mobil 1 Supercup

The organisers of this one-make series have decided to mark this special anniversary with a treat for themselves: a roadgoing 911 GT3based on the 911 GT3 Cup in the 30th anniversary livery.

Porsche 718 Cayman GT4 ePerformance

From the IAA conceptual study to a fully-electric prototype on the racetrack.

Porsche Tennis Grand Prix: Nine Top 10 players will create a Grand Slam atmosphere in the Porsche Arena

Awaiting visitors to the 45th Porsche Tennis Grand Prix from 16 to 24 April is a mixture of top-class tennis and entertainment that will turn the long-standing tournament into an event for the whole family.

Porsche sends two 911 Turbo S on a world tour as safety cars

Porsche continues to supply the FIA World Endurance Championship WEC with safety cars.

Powered by synthetic fuels: European presentation of the GT4 RS at the GP Ice Race

Following their world premieres in Los Angeles, the Porsche 718 Cayman GT4 RS and its Clubsport variant have caused a stir at the GP Ice Race in Zell am See. Beyond the spectacular drives on ice and snow, their fuel also garnered some attention: they were powered by renewable petrol.

The new Porsche 718 Cayman GT4 RS Clubsport

Porsche has revealed the new 718 Cayman GT4 RS Clubsport at the Los Angeles Auto Show.

Virtual tour of the special exhibition at the Porsche Museum

The Porsche Museum is expanding its range of digital exhibits: Anyone who is interested can now take a virtual tour of the special exhibition “50 Years of Porsche Development Weissach”.

Celebrating 50 years of the Weissach Development Centre

The Porsche think tank is celebrating its anniversary: 50 years ago, the Weissach Development Centre went into operation.

Mission R – The vision of an all-electric customer sports racing car

Porsche to present its future-driven Mission R concept study.

First digital Sound Night “Next Level” with Walter Röhrl and Hans-Joachim Stuck

At 5 p.m. (CEST) on Saturday, 18 September, the first digital Porsche Sound Night will take place under the name “Next Level”. The interactive live event will be broadcast via the website soundnacht.porsche.de.

Marcus Armitage wins the 2021 Porsche European Open

English series on the Porsche Nord Course: for the fourth time in succession, a top golfer from England has won the Porsche European Open in Hamburg.

Porsche Tennis Grand Prix – Numerous top stars and an emotional tournament experience for the fans

The Porsche Arena is ready for a tennis week of superlatives: seven players ranked in the world Top 10 are in the line-up at the 44th edition of the long-standing Stuttgart tournament.

The development center Weissach: The think tank of Porsche

Developing and researching is the essence of the brand Porsche.
It is no coincidence that the official name of the company is “Dr. Ing. h.c. F. Porsche AG”.

The new Porsche 911 GT3 Cup

Porsche has unveiled the latest generation of the world’s top-selling racing car: the new 911 GT3 Cup. From the start of the 2021 season, this racer will be campaigned in the Porsche Mobil 1 Supercup…

“Porsche Unseen” provides a glimpse of unreleased concept cars

Under the title “Porsche Unseen”, Porsche is for the first time publishing design studies from 2005 to 2019 which have until now been kept under lock and key. The sports car manufacturer is showing spectacular visions of 15 different cars.

“Road to Le Mans”: Join Michael Fassbender on his way to Le Mans

The goal: Le Mans. The place, where dreams come true. The place, where legends are born. The way: difficult. You don’t get Le Mans for free – you have to work for it.

Racing cars with body parts made of renewable raw materials

The Porsche 718 Cayman GT4 Clubsport MR tackled this year’s Nürburgring 24-hour race featuring a complete body kit made of natural-fibre composite materials for the first time.

Le Mans History – giants and legends

The 1970 victory in Le Mans exactly 50 years ago is one of the most important motorsport successes for Porsche. What better excuse for a meeting of the protagonists of old – and today: Hans Herrmann with his Porsche 917 KH and 2017 winner Timo Bernhard with the Porsche 919 Hybrid.

From racetrack to sim racing: Joshua Rogers on his passions

Joshua Rogers is currently regarded as one of the best sim racers in the world. Success has seen the Australian quickly make a name for himself on the Esports scene – particularly in association with Porsche.

Porsche 4Kids as a welcome distraction – guaranteed to stop the kids becoming bored at home

Porsche is offering families a welcome distraction from life under lockdown with Porsche 4Kids, a free offer for children at home.

“Endurance” – stunning Porsche documentary on YouTube and Amazon Prime

Behind the scenes of the Porsche GT Team at the greatest 24-hour classics.

Fritz Enzinger: „The Goal is to Stay on Top!”

As Vice President Porsche Motorsport and Group Motorsport Volkswagen AG, Fritz Enzinger oversees thousands upon thousands of horsepower—and increasingly, kilowatts as well.

Behind the scenes: Porsche Super Bowl commercial “The Heist”

Ten of Porsche’s most iconic cars, five shooting locations, up to four cameras rolling at a time and one drifting world champion: just some of the ingredients of a new TV commercial that has gone viral ahead of its appearance at the US Super Bowl.

Star Wars x Porsche

Designers from Porsche AG and Lucasfilm Ltd. have joined forces to develop a fantasy starship that brings together the design DNA of the two brands.